The research was conducted in Sambangan Village to describe tourism potential and measure the level of tourism potential in the development of tourist villages. Survey techniques, observation, and interviews collected data. The analysis uses qualitative analysis combined with scoring, using cross-tabulation to measure tourism potential. The results showed that the category of tourism potential in Sambangan Village was high. Tourist destinations with four variables show high scores, such as tourist attractions, accommodation, affordability, and management of tourism businesses. This can be seen from the dominant natural tourism potential, namely waterfalls that maintain sustainability. The main attraction in Sambangan Village is the eight waterfalls, with the water source located at the spring at the top of the village. Sambangan village has a hilly morphology and forest area, so water sources are maintained throughout the year to support adequate tourist facilities. They have easy access to improve tourism services and become a driving factor for tourists to visit Sambangan Tourism Village.