Malaysia still struggles with poverty despite its efforts and intentions to become a developing nation. The majority of the Orang Asli population, still classified as B40, is the largest contributor to the country's poverty rate. The government has devised and implemented several projects and plans to enhance the Orang Asli's socioeconomic position. The Malaysian government wants to encourage Orang Asli entrepreneurship. Orang Asli entrepreneurship is minimal at this time which contributes to the minority's poverty including hunger, malnutrition, restricted access to education and other critical services, social prejudice and marginalisation, and a lack of involvement in decision-making, especially for local development. This study compares Orang Asli entrepreneurial behaviour to the TPB model's components (attitude, subjective norms, perceived behavioural control, and actual behavioural control). This pilot study included 40 Orang Asli entrepreneurs from Pahang and Perak. This study quantified variable relationships using face-to-face surveys. SEM tested the hypothesis. The results show that subjective norms favour Orang Asli entrepreneurship. Numerous research has been done on Orang Asli entrepreneurs, but few have used TPB to predict their entrepreneurial activities. This study examines each TPB component's ability to inspire entrepreneurial behaviour in Orang Asli. The results are beneficial for economic development, especially in boosting Orang Asli entrepreneurship in Pahang and Perak for sustainability and competitive edge and improving this minority group's socioeconomic position. They also indirectly help achieve the SDG target of ending extreme poverty by 2030. This study's findings will help academics, politicians, and aspiring entrepreneurs enhance Malaysia's entrepreneur population.