“…We compared the logit approach, widely used in management studies, to a machine learning (ML) approach based on pattern recognition (Freund & Schapire, 1997 ; Friedman, 2002 ) since the language descriptors of a text provide a pattern. In particular, among the plethora of pattern recognition engines available in the ML tradition, we selected a gradient boosting algorithm (Chen & He, 2020 ; Friedman, 2001 , 2002 ; Natekin & Knoll, 2013 ; Qian et al, 2020 ; Ridgeway, 1999 ; Ridgeway & Ridgeway, 2004 ). The gradient boosting approach is based on a combination of Classification And Regression Trees (CART; Friedman, 2001 ; Friedman et al, 2000 ; Ridgeway, 1999 ; Therneau & Atkinson, 1997 ) as base classifiers, each obtained on a bootstrap replicate of the training set (e.g.…”