2016
DOI: 10.1504/ijkesdp.2016.075976
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Prediction of consumer purchase behaviour using Bayesian network: an operational improvement and new results based on RFID data

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Cited by 8 publications
(4 citation statements)
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References 26 publications
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“…In addition, consumer behaviour prediction plays an important role in manufacturing business stage, e.g., to improve the consumers' purchase decision-makeing predictions. In [70], a Bayesian network based approach was proposed to predict the customer purchase behaviour. In particular, the analysis is based on massive RFID data, which was collected through RFID tags (4) Prescriptive analytics Prescriptive analytics extends the results of descriptive, diagnostic and predictive analytics to make right decisions in order to achieve predicted outcomes (i.e., what should we do to achieve the goal?).…”
Section: A Data Acquisitionmentioning
confidence: 99%
See 1 more Smart Citation
“…In addition, consumer behaviour prediction plays an important role in manufacturing business stage, e.g., to improve the consumers' purchase decision-makeing predictions. In [70], a Bayesian network based approach was proposed to predict the customer purchase behaviour. In particular, the analysis is based on massive RFID data, which was collected through RFID tags (4) Prescriptive analytics Prescriptive analytics extends the results of descriptive, diagnostic and predictive analytics to make right decisions in order to achieve predicted outcomes (i.e., what should we do to achieve the goal?).…”
Section: A Data Acquisitionmentioning
confidence: 99%
“…In addition, consumer behaviour prediction plays an important role in manufacturing business stage, e.g., to improve the consumers' purchase decision-makeing predictions. In [70], a Bayesian network based approach was proposed to predict the customer purchase behaviour. In particular, the analysis is based on massive RFID data, which was collected through RFID tags…”
Section: A Data Acquisitionmentioning
confidence: 99%
“…1b, industrial practitioners and researchers have begun their implementation. For example, the work [44] presents a Bayesian networkbased approach to analyze the consumers' purchase behaviour via analyzing RFID data, which is collected from RFID-tags attached to in-store shopping carts. Moreover, a deep learning method is adopted to identify possible machine faults through analyzing mechanic data collected from the real industrial environments such as induction motors, gearboxes, and bearings [45].…”
Section: Ai-driven Customized Manufacturingmentioning
confidence: 99%
“…Consumer behaviour prediction plays an important role in many business application. In [218], a Bayesian network based approach was proposed to predict the customer purchase behaviour; the analysis is based on massive RFID data collected through RFID tags attached at customers. In [68], a novel method based on deep convolutional neural networks (CNN) was proposed to identify electricity theft (i.e., a malicious consumer behaviour) in smart grids.…”
Section: ) Internet Of Thingsmentioning
confidence: 99%