“…Each year, the households report demographic characteristics, including income, household composition, marital status, employment status, and geographic location. Within household variation in demographic characteristics in the NielsenIQ Consumer Panel has been used widely in the literature, including changes in location (Allcott et al, 2019;Hut, 2020), employment status (Dubé et al, 2018;Hinnosaar, 2018), household composition (Hinnosaar, 2019Janssen and Parslow, 2021), and income (Dubé et al, 2018;Argente and Lee, 2021).…”