In this work, we studied an ion-exchange membrane based on an inert polymer skeleton in which it is dispersed and anchored a molecule with charged groups able to discriminate and bind positive or negatively charged ions present in a sample. In order to be ready to work, electromembranes need a complex procedure called activation or conditioning. Although most of the known literature looks at the subject from an electrochemical point of view, we put forward a structural approach. Membrane conditioning, in fact, is considered a required step to improve sensor performances and to allow the collection of reproducible data. Even if this operation is carefully followed by all the operators working with sensors equipped with a membrane, it looks like that a thoroughly explanation of the working mechanism and a detailed balance of cost and gains has still not been carried out. As a consequence, we suggest a bulk or membrane approach, where the landscape is mainly characterized by the longrange structure of the membrane itself. Our findings suggest that membrane conditioning has to be carried out carefully and the advantages of this pre-treatment can be appreciated especially for very low concentration measurements. The need for the conditioning mainly results from the necessity of a complete permeation of all the different tortuous channels constituting the membrane itself.