“…Conversely, elderly women experiencing UI in LTC may subjectively define UI with respect to psychological, social, economic or physical implications and contexts (DuBeau et al, 2006;Getliffe et al, 2007;Hagglund & Ahlstrom, 2007;Howard & Steggall, 2010;Lifford et al, 2008;MacDonald & Butler, 2007;McDermott, 2010;Norton & Brubaker, 2006;Palmer, 1996;Parker, 2007;Wilson, 2003;Zeznock et al, 2010). The loss of bodily control, decrease in activities of daily living, social isolation, skin infections and dermatitis, falls, cost of incontinent products, and embarrassment maybe considered important in a UI definition to elderly women (MacDonald & Butler, 2007;McDermott, 2010;Nix & Haugen, 2010;Palmer, 2008;Parker, 2007;Stewart, 2010;Wilson, 2003). Also, it has been well documented in the literature that elderly women experience feelings of being less attractive and different from others resulting in shame, depression, and loss of self-confidence and inferiority, which must be considered when defining UI from the individuals perspective (Gallagher, 1998;Goldstein et al, 1992;Grimgy et al, 1993;Lifford et al, 2008;Palmer, 2008;Hunskaar & Vinsnes, 1991).…”