All proper scoring rules incentivize an expert to predict accurately (report their true estimate), but not all proper scoring rules equally incentivize precision. Rather than treating the expert's belief as exogenously given, we consider a model where a rational expert can endogenously refine their belief by repeatedly paying a fixed cost, and is incentivized to do so by a proper scoring rule.Specifically, our expert aims to predict the probability that a biased coin flipped tomorrow will land heads, and can flip the coin any number of times today at a cost of per flip. Our first main result defines an incentivization index for proper scoring rules, and proves that this index measures the expected error of the expert's estimate (where the number of flips today is chosen adaptively to maximize the predictor's expected payoff). Our second main result finds the unique scoring rule which optimizes the incentivization index over all proper scoring rules.We also consider extensions to minimizing the ℓ ℎ moment of error, and again provide an incentivization index and optimal proper scoring rule. In some cases, the resulting scoring rule is differentiable, but not infinitely differentiable. In these cases, we further prove that the optimum can be uniformly approximated by polynomial scoring rules.Finally, we compare common scoring rules via our measure, and include simulations confirming the relevance of our measure even in domains outside where it provably applies. CCS Concepts: • Theory of computation Algorithmic mechanism design.