“…Although there is legitimate debate about the extent to which academic researchers in this field have succeeded in gaining influence over those responsible for planned events (Thomas, 2018, 2020), most scholars accept the idea of research relevance as an aspiration. This is not surprising; it would curious, indeed, for researchers to investigate topics such as attendee behaviour, the environmental impacts of festivals or events legacies but then not consider it important to think about how such events might change to induce better outcomes.…”