2013
DOI: 10.1111/awr.12005
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Producing “Silent Brewmasters”: Deaf Workers and Added Value in India's Coffee Cafés

Abstract: This article ethnographically explores how and why deaf workers are hired in new Indian coffee shop chains. Arguing that such workers produce added value for the corporations that hire them, hearing coworkers, and customers who frequent these outlets, this article also explores the ambivalence that deaf workers feel about such employment “opportunities.” As a result of the decline in public‐sector employment, the private sector has become a new site of disability employment, and nongovernmental organizations a… Show more

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Cited by 27 publications
(26 citation statements)
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“…91 One example of research with deaf people which could be further analysed using this approach is the way in which deaf people can be employed both as a way of signalling diversity and social justice in corporations, but also as a way of taking advantage of deaf peoples' limited employment opportunities. 92 Scrutiny into the way in which medical and technological interests can mould policy makers and media views on the relative capital that deaf bodies can bear is essential to ensure that deaf views are understood and not exploited or misrepresented for moral outrage or impact. 93 One recurring criticism of Bourdieu's work is that many believe his theory to be overly deterministic.…”
Section: Bourdieumentioning
confidence: 99%
“…91 One example of research with deaf people which could be further analysed using this approach is the way in which deaf people can be employed both as a way of signalling diversity and social justice in corporations, but also as a way of taking advantage of deaf peoples' limited employment opportunities. 92 Scrutiny into the way in which medical and technological interests can mould policy makers and media views on the relative capital that deaf bodies can bear is essential to ensure that deaf views are understood and not exploited or misrepresented for moral outrage or impact. 93 One recurring criticism of Bourdieu's work is that many believe his theory to be overly deterministic.…”
Section: Bourdieumentioning
confidence: 99%
“…The first is government guidelines on affirmative action/quota system, which is more significant in government and public sector organizations ( (Kulkarni and Rodrigues, 2014). Next, the nature of work in organizations is evaluated against associated ability/constraints to decide on the type of disability deemed suitable for employment (Friedner, 2013). Finally, the level of accessibility in the premises plays a crucial role, as what is accessible for one type of disability may not be so for another (Meena and Vanka, 2013).…”
Section: Workplace Disability Inclusion In Indiamentioning
confidence: 99%
“…To be prepared for the consequences and challenges of demographic change, an aging workforce, and more people with chronic illnesses as well as an increasing shortage of skilled workers, the employment of PWD and vocational rehabilitation should be an integral part of every company's human resource management (Niehaus and Marfels, 2010). In addition, the targeted use of PWD with specific disabilities can achieve a leverage effect based on their strengths (Friedner, 2013); for example, autistic people who provide top performance in troubleshooting software development, deaf people through their more pronounced sense of taste than chefs or master brewers, blind people with a pronounced sense of touch as physiotherapists or masseurs, people with learning disabilities with their constant friendly and positive attitude in direct contact with customers or people with mental or learning disabilities who can persevere in performing the same simple, repetitive manual tasks over a long period of time.…”
Section: Resources and Skills Through The Employment Of Pwdmentioning
confidence: 99%