The development of new technologies based in the design and application of new molecules to solve problems related to the removal and control of formation damage by organic deposition, viscosity reduction of heavy crude oils as well as to increase the oil recovery factor, is an important challenge in the oil industry. This experimental study reports the influence of a novel supramolecular complex on the removal/control of organic deposition and Enhanced oil recovery (EOR) processes through core displacements tests at reservoir pressure and temperature conditions. In addition, its capabilities as viscosity reducer for heavy crude oils are also reported. Three different Mexican brine-rock-crude oil systems were used to evaluate the multifunctional properties of the novel supramolecular complex. Results showed a good performance of the capabilities of the supramolecular complex tested to reduce viscosity, remediate organic damage as well as to enhance oil recovery factor. In order to explain the results obtained, an interaction mechanism between the new complex and crude oil heavy fractions on the porous medium, is suggested and discussed, in which phenomena such as oildisaggregation, wettability-alteration and viscosity reduction, take place to carry out the increasing of oil recovery factor and an efficient removal of organic damage.