“…Some high quality and expensive olive oils (EVOO and VOO) are certified as Protected Denomination of Origin (PDO), which among other features are related to olive oil production and processing made in a specific geographical origin (Casale, Casolino, Oliveri, & Forina, 2010;Cosio, Ballabio, Benedetti, & Gigliotti, 2006;Haddi et al, 2011;Haddi et al, 2013;Karabagias, Michos, Badeka, Kontakos, & Kontominas, 2013;Montealegre, Alegre, & Garcia-Ruíz, 2010;Pizarro, Rodríguez-Tecedor, Pérez-del-Notario, Esteban-Díez, & González-Sáiz, 2013). Recently, extra emphasis has been given to the botanical origin of olive oils, due to the marketing of high-quality and high-price monovarietal hallmark EVOO (Cimato et al, 2006;Cosio et al, 2006;Garcia et al, 2013;Matos et al, 2007;Montealegre et al, 2010;Ruiz-Samblás et al, 2012). Label information regarding region of origin affects product acceptability, while information about cultivar significantly affects the expectation of bitterness and pungency for olive oils (Delgado, Gómez-Rico, & Guinard, 2013).…”