2015
DOI: 10.1007/s13164-015-0264-1
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Prototype Effect and the Persuasiveness of Generalizations

Abstract: An argument that makes use of a generalization activates the prototype for the category used in the generalization. We conducted two experiments that investigated how the activation of the prototype affects the persuasiveness of the argument. The results of the experiments suggest that the features of the prototype overshadow and partly overwrite the actual facts of the case. The case is, to some extent, judged as if it had the features of the prototype instead of the features it actually has. This prototype e… Show more

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Cited by 4 publications
(6 citation statements)
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“…Participants were exposed to both the age and the wine scenario, as developed and used previously by Dahlman et al (2016), presented in Swedish. (We give an English translation below).…”
Section: Methodsmentioning
confidence: 99%
See 4 more Smart Citations
“…Participants were exposed to both the age and the wine scenario, as developed and used previously by Dahlman et al (2016), presented in Swedish. (We give an English translation below).…”
Section: Methodsmentioning
confidence: 99%
“…An alcohol-intoxicated witness, for instance, must have consumed a minimum amount that serves as a contextually defined boundary quantity. Ignoring this quantity when subsuming an instance under a category results in a category transgression (Dahlman et al, 2016), insofar as the "intoxicated person"-prototype exists only above the boundary quantity. The descriptive baseline for a meaningful comparison is the case where audiences find the argument's generalized version as persuasive as its specific version.…”
Section: Generalization In Argumentationmentioning
confidence: 99%
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