“…On the other hand, using normative approval to encourage donation while living to a related recipient may contribute to an increased sense of pressure to donate and take away the capacity of the potential donor to give free and informed consent. Such a concern is particularly pertinent considering the automatic and emotional decision-making donors employ when the recipient of their organ is a family member (e.g., Burroughs et al, 2003;Simmons et al, 1971) although much research suggests that potential living related donors offer to donate because they want to help a family member (e.g., Rodrigue & Guenther, 2006;Waterman et al, 2006), experience psychological benefits from donation (e.g., increased self-worth or self-esteem; Jacobs et al, 1998;Stothers et al, 2005), and do not generally report feeling pressured to donate (e.g., Fehrman-Ekholm et al, 2000;Schweitzer et al, 2003).…”