Psychological experiences in South African society before the 2010 FIFA World Cup from the systems psychodynamic and positive psychology perspectives

Koortzen, Pieter; Oosthuizen, Rudolf M.

doi:10.4102/sajip.v38i2.976

Cited by 11 publications

(8 citation statements)

References 26 publications

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“…They found that participation in charity sport events activated each PERMA domain to varying degrees. Meanwhile, Koortzen and Oosthuizen (2012) provided some evidence of PERMA activation in the spectator context, finding that South African residents believed that the 2010 FIFA World Cup would activate positive emotions amongst community members, provide socialisation opportunities, and create a sense of national solidarity. More recently, Pawlowski, Downward, and Rasciute (2014) demonstrated a link between attending sport events and happiness (e.g., pleasure) using data from individuals in 46 countries.…”

Section: Exploring Perma In Spectator Sportmentioning

confidence: 99%

Exploring PERMA in spectator sport: Applying positive psychology to examine the individual-level benefits of sport consumption

Doyle

Filo

Lock

et al. 2016

Sport Management Review

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Sport spectating provides numerous benefits for sport organisations and individuals.In this paper we use a positive psychology approach to examine the individual-level benefits of sport consumption in order to investigate the activation of five domains of well-being: positive emotions, engagement, relationships, meaning, and accomplishment (PERMA).Using a two-study panel research design, we collected qualitative data from a sample of Australian Rules Football consumers. In the first study, we explored how the PERMA domains were activated during the season. Study two included a follow-up interview with eight initial respondents in the off-season. We found evidence of four PERMA domains that were activated in the sport spectator context by a variety of consumer experiences. The emergence of these domains in both studies suggests sport marketers would benefit from actions including: creating more social spaces within their stadiums, hosting regular offseason events, and creating social-media based competitions which promote fan engagement and interactions throughout the calendar year. EXPLORING PERMA IN SPECTATOR SPORT 3Exploring PERMA in spectator sport: Applying positive psychology to examine the individual-level benefits of sport consumption Sport management researchers have traditionally focused on how to leverage the relationship between individuals and sport organisations to benefit sport leagues and teams.Such research contributes to understanding how sport organisations might best connect with customers to reap organisational benefits (Lock, Funk, Doyle, & McDonald, 2014). Whilst valuable, this perspective focuses largely on the perspective of sport organisations, which detracts attention from the individual-level benefits of spectating. Inoue, Berg, and Chelladurai (2015) illustrate this oversight, outlining a paucity of research attention dedicated to the relationship between sport consumption, and health and well-being. Furthermore, Inoue et al. (2015) note that only 9% of studies exploring this relationship are located in sport management journals, prompting a call for more research in this emerging area. Thus, in this paper we investigate the wider impacts of sport consumption and how specific domains of well-being are activated through sport spectating (Wann, 2006c).Research concerning the health and well-being benefits associated with sport has focused mainly on participation; rather than spectatorship. Existing spectator research, however, focuses on health and physical domains of well-being, devoting less attention to psychological states. A review of 135 relevant spectator manuscripts published between 1990 and 2014 demonstrated that health (47%) and physical well-being (24%) are well researched; however, domains of mental (20%) and social well-being (15%) receive much less attention (Inoue et al., 2015). Despite this weakness, researchers have established that sport spectating and psychological health are conceptually (Wann, 2006c) and empirically related (e.g., Branscombe & Wann, 1...

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Section: Exploring Perma In Spectator Sportmentioning

confidence: 99%

Exploring PERMA in spectator sport: Applying positive psychology to examine the individual-level benefits of sport consumption

Doyle

Filo

Lock

et al. 2016

Sport Management Review

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“…Due to the influence that fans have in the commercial and social advancement of professional clubs, Yoshida, Gordon, Nakazawa and Biscaia (2014) put forward the concept of fan engagement, an interest kindled by the buoyant growth rate of the business of sport globally, which has been resilient despite challenging economic realities (Baller, 2015;Giampiccoli et al, 2015;Koortzen & Oosthuizen, 2012). This resilience has been attributed directly to engagement levels of fans globally, who have continued and even enhanced their expenditure on the activities of their favourite professional clubs -despite the pressures of a declining global economic climate (Bing et al, 2015;Giampiccoli et al, 2015;Madrigal et al, 2013).…”

Section: Introductionmentioning

confidence: 99%

Towards engagement: A comparison of fan groups in the context of a major South African football club

Stander

Beer

2016

SA j ind psychol

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Orientation: The commercial growth of sport clubs is often a direct consequence of the level of engagement of its fans. However, limited research has been done to understand how the engagement experience of these fans could be enhanced.Research purpose: The objective of this research was to evaluate whether differences exist amongst groups of sport fans in terms of their levels of engagement. This is conducted on the basis of customer engagement – relationship marketing – and market segmentation theories,and in an effort to inform practical strategies that could be used to leverage engagement. By establishing that differences do exist between segments of sport fans, practical strategies could be developed based on such differences.Research approach, design and method: A cross-sectional, quantitative design was utilised in this study. A convenience sample of 430 adult fans of one of South Africa’s largest and best supported professional football clubs participated in the study. Two fan groupings were compared, namely fans who belonged to a formal supporters’ branch of the club versus fans who did not, and fans who frequented the social media platforms of such club versus fans who did not. Multi group confirmatory factor analysis and latent variable modelling were implemented to compare groups of fans in terms of sport fan engagement. Measurement invariance was reviewed to compare the equivalence of measurement between the groups.Main findings: Statistical analysis revealed greater levels of fan engagement amongst fans that form part of formal supporters’ branches as well as amongst fans who regularly visit the sport club’s social media platforms.Practical/managerial implications: By making use of supporters’ branches and social media,practical engagement strategies are available to professional sport clubs that seek to enhance the engagement experience of their fans. These strategies could assist clubs in developing customised intervention programmes specifically for this purpose.Contribution/value-add: The study puts forward practical suggestions with regards to engagement strategies that professional sport clubs can consider in their efforts to enhance the commercial performance of their teams through greater engagement.

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“…South African football in recent years has experienced development and enjoyed marketable and profitable growth due to the popularity of the Premier Soccer league (PSL) as purported by Stander and Van Zyl (2016) and Koortzen and Oosthuizen (2012). Moreover, the fan base of PSL teams has grown exponentially over the years, making it one of the most popular football leagues across the African continent.…”

Section: Introductionmentioning

confidence: 99%

Alternation Book Series #5: From High-Risk Sports ti Sports as High Risk

Esau¹

2020

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Alternation research groups have made decisive and far-sighted knowledge production contributions in the interdisciplinary Arts and Humanities arena for more than twenty-five years. From 2020, it adds the Alternation African Scholarship Book Series (AASBS) to its research outputs system. Via its incisive thematically-focused inter-, multi-, and transdisciplinary, as well as digitally-informed, research approaches, the AASBS not only advances the frontiers of knowledge in Africa's institutions of Higher Learning in designated focus areas, but also critically generates scholarship of, by and with the people(s) of our continent. Historically the research draws on the rich traditions of interactive African intellectualisations, from its earliest civilisations, through struggles for liberation and freedom, to independence and growth. It opens up future epistemic opportunities through intellectual initiative and resourcefulness, while critically contributing to the international advancement of knowledge on all relevant levels. Contributing to research-led constructive, transformative and substantial discourse development in our programmes and disciplines, it also aims at impacting the wellbeing of our people foundationally and all-inclusively in the present. All forms of scientific and social challenge which Africa's societies and communities face, need to be problematised and researched in the Arts and Humanities, in the interest of cooperative and conscientious responsible knowledge generation and foundational conceptual and methodological research impacts. We serve the hopes and aspirations of the people of Africa. AASBS is committed to the highest levels of inclusive, factually correct and critical, sociallyresponsive and socially-accountable evidence-based research analyses and outputs. Each chapter is reviewed by at least two independent peer reviewers. Through its editing and peerreview system, each volume also builds research leadership, research expertise, and interactive research acumen, capacity and capabilities.

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Psychological experiences in South African society before the 2010 FIFA World Cup from the systems psychodynamic and positive psychology perspectives

Cited by 11 publications

References 26 publications

Exploring PERMA in spectator sport: Applying positive psychology to examine the individual-level benefits of sport consumption

Exploring PERMA in spectator sport: Applying positive psychology to examine the individual-level benefits of sport consumption

Towards engagement: A comparison of fan groups in the context of a major South African football club

Alternation Book Series #5: From High-Risk Sports ti Sports as High Risk

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