The public and self-stigmas of seeking psychological help are well-known barriers which prevent people from seeking mental health care. However, little consideration has been given regarding if, and to what extent, there is an incremental role of personality factors on the development of a person's attitudes and intentions toward seeking professional psychological help. Thus, there is a clear gap in the theoretical and quantitative understanding of the help-seeking process. Personal growth initiative (PGI), which captures a person's ability to identify areas for change and initiate growth, is a modifiable characterological orientation that may offer novel insight into the process underlying the decision to seek mental health care, which is instrinically characterized by its momentum toward positive self-change. Therefore, the present study sought to expand upon an established model of stigma and help-seeking variables by testing the incremental and predictive utility of PGI. Using structural equation modeling among a sample of college students, 70% of whom reported clinically relevant levels of interpersonal problems, we modeled the relationships among PGI and four well-researched help-seeking variables-public stigma, self-stigma, attitudes toward mental health care, and intentions to seek mental health care-after controlling for severity of interpersonal problems. Our study provides evidence for PGI as a unique predictor of lower self-stigma and increased help-seeking intentions above and beyond the other variables in the model. We discuss potential implications and the need for further research.