Public commitment as a motivator for weight loss

Nyer, Prashanth U.; Dellande, Stephanie

doi:10.1002/mar.20316

Cited by 57 publications

(44 citation statements)

References 19 publications

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“…Public commitment can increase one’s motivation to behave in accordance with the commitment 18. This is because individuals are inclined to try to look consistent in the eyes of others, and violating a commitment made in public may potentially cause social sanction for the individuals 16,19. Thus, publication of commitment to endorse health behaviors can heighten one’s motivation to keep the commitment.…”

Section: Discussionmentioning

confidence: 99%

Improving urban environment through public commitment toward the implementation of clean and healthy living behaviors

Hartini¹,

Ariana²,

Dewi³

et al. 2017

PRBM

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BackgroundSome parts of northern Surabaya are slum areas with dense populations, and the majority of the inhabitants are from low-income families. The condition of these areas is seemingly different from the fact that Surabaya city has won awards for its cleanliness, healthy environment preservation, and maintenance.AimThis study aimed at turning the researched site into a clean and healthy environment.MethodsThe research was conducted using a quasi-experiment technique with a non-randomized design and pretest–posttest procedures. The research subjects were 121 inhabitants who actively participated in the public commitment and psychoeducation program initiated by the researchers to learn and practice clean and healthy living behaviors.ResultsThe statistical data showed that there was a substantial increase in the aspects of public commitment (t-value = 4.008, p = 0.001) and psychoeducation (t-value = 4.038, p = 0.001) to begin and maintain a clean and healthy living behaviors.ConclusionA public commitment in the form of a collective declaration to keep learning and practicing a clean and healthy living behaviors were achieved. This commitment followed by psychoeducation aimed at introducing and exercising such behaviors was found to have effectively increased the research subjects’ awareness to actively participate in preserving environmental hygiene. Developing communal behaviors toward clean and healthy living in inhabitants residing in an unhealthy slum area was a difficult task. Therefore, public commitment and psychoeducation must be aligned with the formulation of continuous habits demonstrating a clean and healthy living behaviors. These habits include the cessation of littering while putting trash in its place, optimizing the usage of public toilets, planting and maintaining vegetation around the area, joining and contributing to the “garbage bank” program, and participating in the Green and Clean Surabaya competition.

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Section: Discussionmentioning

confidence: 99%

Improving urban environment through public commitment toward the implementation of clean and healthy living behaviors

Hartini¹,

Ariana²,

Dewi³

et al. 2017

PRBM

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“…13 13 Bearden, Netemeyer, and Teel's [1989] interpersonal influence survey has been used extensively in prior work, including studies investigating consumer confidence (Bearden, Netemeyer, and Teel [1990], advertising (Mangleburg and Bristol [1998]), boycotts (Sen, Gurhan‐Canli, and Morwitz [2001]), shoplifting (Tang and Fam [2005]), weight loss (Nyer and Dellande [2010]), software piracy (Phau and Ng [2010]), and more. …”

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confidence: 99%

Norms, Conformity, and Controls

Tayler

Bloomfield

2011

Journal of Accounting Research

130

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Research in behavioral economics suggests that, in addition to their traditional incentive effects, formal control systems can influence psychological motivations. We extend this literature by demonstrating experimentally that formal controls directly influence people's sense of what behaviors are appropriate in the setting (personal norms), and indirectly alter people's tendency to conform to the behavior of those around them (descriptive norms). These effects persist even after the controls are changed, so that the effects of current controls can be strongly influenced by past control strength. Our results support those who are incorporating psychological factors into principal‐agent models (such as Fischer and Huddart [2008]), and suggest that those models should be further modified to incorporate correlations between personal norms and conformity to descriptive norms.

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“…One possible explanation for why setting a time limit resulted in significantly less time spent gambling may relate to the fact that asking gamblers to explicitly set a time limit acts as a form of public commitment. Past research suggests that publicly committing to a goal increases the likelihood of reaching the goal (Hollenbeck, Williams, & Klein, 1989;Moyers et al, 2007;Mussell et al, 2000) and this public commitment strategy has been successfully applied in other domains of health research, such as weight loss (Nyer & Dellande, 2010). Applied to the domain of gambling, having gamblers explicitly set a time limit may help them externalize their limit and increase the likelihood that gamblers will play responsibly.…”

Section: Discussionmentioning

confidence: 99%