R e cent Ca na dian and Ameri can stud ies have re ported high preva lence rates of men tal dis or ders among home less per sons in a number of ur ban set tings across North Amer ica (1-3). Pub lic per cep tion of ten links the is sues of home lessness and men tal ill ness. While many at trib ute to day's homeless ness to yes ter day's dein sti tu tion ali za tion of those suf fer ing from men tal ill ness, em piri cal data sug gest that broader eco nomic de ter mi nants (such as hous ing af forda bility and em ploy ment fac tors) and per sonal his to ries of pov erty and lack of so cial sup port are by far the main driv ing forces be hind the in creas ing number of home less in di vidu als and fami lies across North Amer ica (4,5). At the same time, there has been a cor re spond ing surge in pub lic at ten tion paid to home less ness. Me dia at ten tion may, in turn, have in duced "com pas sion fa tigue" where an im pa tient pub lic may de mand more pu ni tive meas ures aimed at curb ing visi ble num bers of home less per sons (6). This re ac tion may have in ten si fied during North Ameri ca's re cent run of eco nomic pros per ity, as those who have fared well may find it harder to un der stand that, for some, eco nomic con di tions have wors ened.An edu ca tion cam paign to in form the pub lic and in crease knowl edge about how men tal ill ness can af fect a per son's hous ing status or life while home less would seem, at first glance, to be likely to have a posi tive im pact on at ti tudes. Well-timed and de signed, such a cam paign could po ten tially in ocu late re cipi ents against com pas sion fa tigue. Popu la tion sur vey re search (7), pub lic edu ca tion evalua tion re search (8), and re search re views (9) show that posi tive im pact is best made through di rect con tact with per sons who ex pe ri ence symp toms of men tal ill ness. This find ing also ap plies to perceived dan ger ous ness as so ci ated with men tal ill ness; for exam ple, among white re spon dents, lower lev els of per ceived dan ger ous ness were as so ci ated with in creased con tact with per sons suf fer ing from men tal ill ness (10). It seemed rea sonable to ex pect, then, that a video pro duced in large part by formerly home less per sons with men tal ill ness would be an ef fec tive tool to edu cate groups to ward this end.