“…The quality in the supply chain can be expressed as conformance to mutually agreed-upon requirements among the partner firms with the aim of improving the performance of transactions in the chain (Lai et al , 2005). In fact, many studies on various industries like construction (Kanji and Wong, 1998; Wong and Fung, 1999; Benerji et al , 2005), healthcare (Dean and Terziovski, 2001; Lagrosen and Lagrosen, 2007; Tutuncu and Kucukusta, 2008) and wood (Espinoza et al , 2010) have further reiterated the significance of embedding QM in refining the firm’s SCM for achieving better SCP. The researchers have emphasized on comparing QM practices of manufacturing and service organizations for achieving enhanced SCP (Beaumont et al , 1997; Woon, 2000; Sohal et al , 2001; Prajogo, 2005; Sengupta et al , 2006; Cudney and Elrod, 2011; Kumar et al , 2011; Ooi, 2014), limiting the focus on the consideration of QM constructs for manufacturing organizations providing associated services.…”