The German philosopher G.W.K. Hegel 1 once famously said that "the only thing we learn from history is…that we learn nothing from history. " This is one of those dictums which -regrettably -all too often proves to be true. However, there is no need for this to be the case. In this paper, it is argued that, while accepting that there are limitations to such comparisons -major differences exist in terms of the respective starting points of the two projects -there are nonetheless important lessons to be gleaned for the African Continental Free Trade Area (AfCFTA) from the European Union (EU) experience. More specifically, this article will make a comparison between the European Single Market Programme (SMP), which came into force on 1 January 1993, and the AfCFTA, which entered its implementation stage on 1 January 2021.Ever since independence, pan-African initiatives have been received with scepticism, both from within the continent and outside. For example, in a recent book on African economic development, Cramer et al. (2020:63-65) argue that "The swell of support for South-South cooperation and initiatives such as the AfCFTA is partly based on a pessimistic view of possible integration into the wider world economy…while African regional economic integration and greater intra-African trade may be rhetorically appealing on grounds of economic nationalism or South-South solidarity, as a blueprint for accelerated development it is a fantasy-based on exactly the same theories and conditional assumptions as a push for global free trade on comparative advantage grounds."Conflating the name 'Free Trade Area' with another wave of Washington-inspired liberalization, criticisms have been also voiced that the AfCFTA is embracing a 'neo-liberal agenda ' (e.g. Agbakwuru, 2019;Kombo, 2019). Hirschman (1963) once wrote about how Latin America was afflicted by 'fracasomania' -the belief that domestic-led initiatives were doomed to failure; it would appear that the African continent is often similarly stricken by excessive negativism.Yet criticisms of this nature reflect several key misunderstandings about what the AfCFTA is setting out to achieve. Despite its title, the AfCFTA is about much more than creating a free trade area -it is about building a framework for much deeper African regional integration and cooperation, with a view to making the continent economically stronger and more resilient (AU, 2018). It is about boosting the levels of industrialization, intraregional trade in both goods and services, and investment. In addition, the agreement contains safeguards, including protocols on competition policy, on investment, on IPR and on the free movement of people and business. In short, it is about creating a unified continental market that works to the benefit of its citizens (ECA, 2020).