Ratings-/Rankings-Based Versus Choice-Based Conjoint Analysis for Predicting Choices

Baier, Daniel; Pełka, Marcin; Rybicka, Aneta; Schreiber, Stefanie

doi:10.1007/978-3-662-44983-7_18

Cited by 3 publications

(2 citation statements)

References 17 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Their selection can be the choice of which alternative set that they prefer; this is called choice based conjoint analysis [17]. Alternatively, they may provide a measurement of the available alternatives; this is rate based or score based conjoint analysis [18,19]. In the early stage of conjoint analysis, there is no economic theory background [18].…”

Section: Literature Reviewmentioning

confidence: 99%

“…Alternatively, they may provide a measurement of the available alternatives; this is rate based or score based conjoint analysis [18,19]. In the early stage of conjoint analysis, there is no economic theory background [18]. The theoretical background of choice experiments is random utility models; the random utility model was developed by McFadden [20].…”

Section: Literature Reviewmentioning

confidence: 99%

See 1 more Smart Citation

Consumer Preferences of Locally Grown Specialty Crop: The Case of Taiwan Coffee

2018

View full text Add to dashboard Cite

The role of retailers in the local coffee niche market is to add value with unique characteristics such as creativity, cultural identity, and innovation in order to differentiate their products. Producers/retailers can provide customized services for special products according to different consumer preferences and needs. They can gain the trust and loyalty of consumers in this way. This study aims to understand consumer assessments of the different attributes of local specialty coffee provided by coffee retailers in order to help them develop strategies for increased sales in the niche market. Regarding internal quality, atypically, as the empirical results of conjoint analysis has shown, Taiwanese consumers do not prefer the attributes of coffee such as extra aroma and strong acidic taste. Therefore, they are not willing to pay the premium for these attributes. With regards to external quality, consumers prefer the attributes of specialty café style and product featured packaging.

show abstract

Section: Literature Reviewmentioning

confidence: 99%

Section: Literature Reviewmentioning

confidence: 99%

Consumer Preferences of Locally Grown Specialty Crop: The Case of Taiwan Coffee

2018

View full text Add to dashboard Cite

show abstract

On the road to sustainable transport: Acceptance and preferences for renewable fuel production infrastructure

Linzenich

Engelmann²,

Arning³

et al. 2022

Front. Energy Res.

View full text Add to dashboard Cite

To abate climate change and ameliorate the air quality in urban areas, innovative solutions are required to reduce CO2 and pollutant emissions from traffic. Alternative fuels made from biomass or CO2 and hydrogen can contribute to these goals by substituting fossil gasoline or diesel in combustion engines. Using a conjoint analysis approach, the current study investigates preferences of laypeople (n = 303) for fuel production facilities in terms of siting location, plant size, raw material used in the production, and raw material transport. The location was most decision-relevant, followed by raw material transport, whereas plant size and type of raw material played a less prominent role for the preference choice. The best-case scenario from the point of view of acceptance would be the installation of a rather small bio-hybrid fuel production plant in an industrial area (instead of an agricultural or pristine environment). No transport or transport via underground pipeline were preferred over truck/tank car or overground pipeline. The findings can be used as a basis for planning and decision-making for designing production networks for new fuel types.

show abstract

TCA/HB Compared to CBC/HB for Predicting Choices Among Multi-Attributed Products

Baier¹,

Pełka²,

Rybicka³

et al. 2016

View full text Add to dashboard Cite

Ratings-/Rankings-Based Versus Choice-Based Conjoint Analysis for Predicting Choices

Cited by 3 publications

References 17 publications

Consumer Preferences of Locally Grown Specialty Crop: The Case of Taiwan Coffee

Consumer Preferences of Locally Grown Specialty Crop: The Case of Taiwan Coffee

On the road to sustainable transport: Acceptance and preferences for renewable fuel production infrastructure

TCA/HB Compared to CBC/HB for Predicting Choices Among Multi-Attributed Products

Contact Info

Product

Resources

About