We report on the development and implementation of an optical frequency-domain reflectometer (OFDR) sensing platform. OFDR allows to measure changes in strain and temperature using optical fibers with a length of several tens of meters with very high spatial resolution. We discuss the operation principles and challenges to implement an OFDR system using optical homodyne detection based on a dual-polarization 90° optical hybrid. Our setup exhibits polarization and phase diversity, fully automated data acquisition and data processing using a LabVIEW-based implemented software environment. Using an optical hybrid enables to discriminate phase, amplitude and polarization by interfering the Rayleigh scatter signal and a local oscillator with four 90° phase stepped interferences between the two signals. Without averaging and a fast acquisition time of 230 ms, our preliminary results show a spatial resolution of 5 cm and a temperature resolution of about 0.1 Kelvin on a 3 m-long fiber.