Murals have long been used in communities to express solidarity and voice political opinions. As neighborhoods become increasingly diverse, complex economic and political motivations emerge for making murals that reflect new claims and contests over space. Focusing on recently designated ethnic "-towns" in the Greater Los Angeles area, the study finds that murals reveal multiple narratives and motives, including negotiations over space, identity, place-branding, and border-making as well as interethnic competition and reconciliation. It is argued that understanding the evolving functions and multivalent potentials of murals is critical for the success of place making and community planning. In particular, we draw attention to the trend of businesses and local government agencies using murals to make statements on identity and intercultural relations.Murals are known for their use by communities and neighborhoods to express collective identities. Common themes include endorsement of shared ideals or values, celebration of events or people from history, and political criticism or protest. Available literature is relatively sparse, however, on murals in the context of new immigrant politics, especially with regard to the interplay between inclusion of new immigrants and interminority relations, concerns of second and third generations, and agendas of economic development. Murals inhabit multiple spaces-at once symbolic and material, image and narrative, and representation and reality. In this article, we attempt to read murals to learn more about the motivations behind their creation.Murals produced in three ethnic "-towns" of Los Angeles are analyzed in this paper. The neighborhoods that have a special significance for people of Thai, Cambodian, and Vietnamese origin. The three neighborhoods were chosen because these communities form a significant part of the post-1965 immigration flows to the United States. Furthermore, the three neighborhoods