This article presents a collaboration approach to assimilate the best practice of concurrent engineering (CE) in a small manufacturing enterprise for gaining sustainable improvements. The major challenge in CE is sharing a mental model of parallel working across departments in a company to shorten the cycle time, and across organizations to form a supply chain for global competition. Action learning is found useful to develop self-discipline in individuals to initiate changes and align the views with others both inside and outside the company for a vested interest to use information systems to make innovations for gaining competitive advantage.