2015
DOI: 10.1007/s10754-015-9165-1
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Reference pricing in the presence of pseudo-generics

Abstract: This paper looks at producers of branded and generic pharmaceuticals' pricing decisions under two possible reimbursement schemes-reference pricing and fixed percentage reimbursement-and under two settings-one where the branded producer only sells the (off-patent) branded pharmaceutical and another where, in addition, it may also sell its own generic version, a so called pseudo-generic. We find different pricing responses from firms under the two reimbursement schemes and across the two settings analysed (with … Show more

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Cited by 3 publications
(5 citation statements)
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“…On the theoretical side, we note that some of our results deviate from the extant literature. Particularly, our conclusion -that, under RP, prices are increasing in the copayment rate -differs from Brekke et al (2007) and Gonçalves et al (2015), who find that prices are independent of the copayment rate, and from Brekke et al (2011), who conclude that they are decreasing in the same variable. These models are built on different assumptions, and further work seems necessary to reconcile them and to fully characterize the conditions under which each of the possibilities holds.…”
Section: Discussioncontrasting
confidence: 91%
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“…On the theoretical side, we note that some of our results deviate from the extant literature. Particularly, our conclusion -that, under RP, prices are increasing in the copayment rate -differs from Brekke et al (2007) and Gonçalves et al (2015), who find that prices are independent of the copayment rate, and from Brekke et al (2011), who conclude that they are decreasing in the same variable. These models are built on different assumptions, and further work seems necessary to reconcile them and to fully characterize the conditions under which each of the possibilities holds.…”
Section: Discussioncontrasting
confidence: 91%
“…First, we find that, under RP, prices increase with the copayment rate, converging to FPR prices as it approaches one. This differs from Brekke et al (2007) and Gonçalves et al (2015), who find that, under RP, prices are independent of the copayment rate. 6 Second, we find that whilst social welfare under RP is always higher than under FPR (converging to the latter as the copayment rate approaches one), it decreases with the copayment rate.…”
Section: Introductioncontrasting
confidence: 84%
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