“…The reason given by some critics of colleges – such as companies that are disappointed in the graduates they have recruited, students who feel their career expectations have not been realized and some academic researchers – is that colleges are solely responsible for students not learning soft skills (Kolb, 2015; Tekarslan and Erden, 2014). Despite Tekarslan and Erden’s assertion that colleges are not adapting to their stakeholders’ needs (Majid et al, 2012; Tekarslan and Erden, 2014), some colleges are trying to meet this challenge by supplementing academic rigour with the teaching of soft skills (Colby et al, 2011; Datar et al, 2010; Lang and McNaught, 2013). Case studies, group projects, reflection, extracurricular activities and internships are being implemented to assist college students in building the skill sets presumed to be deficient by critics (Berggren and Soderlund, 2011; Lang and McNaught, 2013).…”