“…A third possible reason that stronger evidence of negative modeling has not been reported is the low base-rate frequency of the targeted behaviors in many studies (e.g., Bandura & Adams, 1977;Bandura & Barab, 1973;Bandura, Blanchard, & Ritter, 1969;Bandura, Ross, & Ross, 1961;Fryrear & Thelen, 1969;Herbert, Gelfand, & Hartmann, 1969). If the probability that a participant would produce a response is near zero with no exposure to a model, a significant decrease in this probability may not be readily detectable or even possible.…”