We review resonance Raman investigations of the linear conjugated p-electron system of polydiacetylenes embedded in single-crystalline monomer matrices. Absorption, luminescence, resonance Raman and resonance CARS spectroscopy were used to investigate vibronic properties of the polymers. As an example, we discuss the theoretical model applied for the simulation of the resonance Raman line and excitation profiles obtained from the polymer chains in FBS, TS/FBS and TS6 diacetylene single crystals. The theory is based on a Franck-Condon model, which considers a chain length dependence. The electronic transition energies and matrix elements were calculated by means of an LCAO MO (linear combination of atomic orbitals molecular orbital) calculation in the Hückel approach. An interaction between ensemble and intramolecular properties due to defects can be shown. Besides the well known polymer absorption, the partially polymerized single crystals of the diacetylenes under investigation show blue-shifted absorption bands in sharply separated crystal areas. The spectroscopic investigations of this chromism revealed that most probably growth defects in f111g crystal growth sectors influence the side-group geometry of the polymer chains. Using femtosecond time-resolved CARS spectroscopy, the dynamics of the vibrational excitation in the electronic ground and excited states can be investigated. Here, we report the controlled selective excitation of the polymers. We used a CARS scheme where the difference of pump and Stokes laser wavelengths is chosen to achieve resonance with several chain modes of the polydiacetylenes. By varying the timing and the phases of the femtosecond laser pulses, the timing and the intensity of these modes can be strongly influenced.