“…They reason that “if trust could be increased the availability, reliability, and temporal accuracy of information could be improved”. Recent research conducted on the use of social media platforms for crisis communication purposes, so far concludes that: 1) trusted agencies have an early mover information advantage in crisis communication on social media platforms such as Twitter ( Mirbabaie, Bunker, Stieglitz, Marx, & Ehnis, 2020 ); 2) information communicated by trusted agencies can be amplified and intensified by influential social media users and others to "communicate, self‐organize, manage, and mitigate risks (crisis communications) but also to make sense of the event (commentary‐related communications)", for example through retweets on Twitter ( Stieglitz, Bunker, Mirbabaie, & Ehnis, 2018 ); 3) trusted agencies and the information they supply is influential in shaping the human response to crisis situations ( Mirbabaie, Bunker, Stieglitz, & Deubel, 2019 ); 4) trusted agencies find processing the high volumes of information communicated through social media platforms problematic due to the difficulty in authenticating the information source (user) and establishing the accuracy, timeliness and relevance of the information itself ( Ehnis and Bunker, 2020 ); and 5) there are a number of tensions which emerge in the use of social media as a crisis communications channel between trusted agencies and the general public. These tensions occur in the areas of: information, generation and use i.e.…”