Requirements for developing green services

Cocca, Sabrina; Ganz, Walter

doi:10.1080/02642069.2014.990002

Cited by 29 publications

(20 citation statements)

References 19 publications

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“…This research finding suggests that, in order to improve firms' integrated environmental practice and innovation, it is necessary to develop a comprehensive approach within the organization, as well as a holistic and systematic perspective and supporting ecosystem among stakeholders (Cocca and Ganz, 2014;Yan et al, 2018). As green innovation and sustainability development involve multiple stakeholders (Banerjee, 2003), a collaborative ecosystem (government-academia-industry) needs to be adopted and connected to green consumption: firstly, a nationwide macro viewpoint is necessary for the planning of green innovation norms and environmentally friendly industrial developments, and the idea of collaborative ecosystem should be embedded in governmental and public policies.…”

Section: Divergence and Localization Of Commercial Green Discoursementioning

confidence: 98%

Culture and Green Advertising Preference: A Comparative and Critical Discursive Analysis

Liu

2020

Front. Psychol.

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As environmental concerns began to emerge, companies started to target toward the growing 'green market' to launch their green products. Companies' green advertising played an important role in facilitating corporate green marketing and fuelling the desire for environmental-friendly commodities. Applying a Critical Discursive Perspective, this study focuses on corporate environmental advertising in order to illuminate their discursive strategies and the process through which corporate green advertising generates and symbolically structures the necessity of green consumption. The comparison of constructive characteristics and constructed meanings of green advertisings identified embody distinction in Western and Chinese cognitive style and process.

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Section: Divergence and Localization Of Commercial Green Discoursementioning

confidence: 98%

Culture and Green Advertising Preference: A Comparative and Critical Discursive Analysis

Liu

2020

Front. Psychol.

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“…Previous research on eco-efficient services (EES; e.g., Bartolomeo et al, 2003;Meijkamp, 1998;Van der Zwan and Bhamra, 2003) and sustainable product service systems (PSS; Mont, 2002;Roy, 2000) 4 has argued for reducing the use of natural resources through 'product-based services' that extend the lives of existing products (e.g., maintenance, revalorization services). The concept of 'green logistics' (Isaksson and Huge-Brodin, 2013) aims to reduce the environmental impact of logistical processes (such as delivery services) through resource efficiency in a network of suppliers and customers in the supply chain, such as combining transport modes, purchasing in bulk, using eco-friendly fleet and fuel, energy consulting and maintenance services, raising endcustomers' awareness, redesigning products and packaging eco-efficiently, and replacing products with service provision and technology (Chan et al, 2016;Cocca and Ganz, 2015;Enquist et al, 2007;Hsiao et al, 2018;Isaksson and Huge-Brodin, 2013;Lacoste, 2016;Wolfson et al, 2011;Wong et al, 2013;Zhang et al, 2012). Several authors have distinguished between core green service provided by firms themselves and green service supporting other firms in the supply chain (Bartolomeo et al, 2003;Cocca and Ganz, 2015;Hsiao et al, 2018;Isaksson and Huge-Brodin, 2013;Lacoste, 2016;Wong et al, 2013).…”

Section: Resource Integration For Green Servicementioning

confidence: 99%

Identifying the resource integration processes of green service

Guyader

Ottosson

Frankelius

et al. 2019

JOSM

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Purpose-The present study aims to improve the understanding of green service. In particular, the focus is on identifying homopathic and heteropathic resource integration processes that preserve or increase the resourceness of the natural ecosystem. Design/methodology/approach-Through an extensive multiple case study involving 10 service providers from diverse sectors based on a substantial number of interviews, detailed accounts of green service are provided. Findings-Six resource integration processes were identified: reducing, recirculating, recycling, redistributing, reframing, and renewing. While four of these processes are based on homopathic resource integration, both reframing and renewing are based on heteropathic resource integration. While homopathic processes historically constitute a green service by mitigating the impact of consumption on the environment, heteropathic resource integration increases the resourceness of the natural ecosystem through emergent processes and the (re)creation of natural resources. Research limitations/implications-The present study breaks away from the paradigm that "green service" is about reducing the negative environmental impact of existing services, towards providing green service that expands biological diversity and other natural resources. Originality/value-Transformative service research on environmental sustainability is still in its infancy. The present study contributes through conceptualizing green service, redefining existing resource integration processes (reducing, recirculating, recycling), and identifying new resource integration processes (redistributing, reframing, renewing).

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“…The attention to ecological issues resulting from services has been gaining prominence, as western economies are increasingly becoming service-oriented (Rosenblum et al, 2000;Junnila, 2006a;Cocca and Ganz, 2015;Prendeville and Bocken, 2017).…”

Section: Introductionmentioning

confidence: 99%

Fostering sustainable performance in services through systems thinking

Jaaron

Backhouse

2018

The Service Industries Journal

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This paper aims to investigate the impact of designing service operations using the systems thinking approach on the sustainable performance of service organisations. Data was collected from a survey conducted with 183 service organisations that have implemented the systems thinking approach. Using Structural Equation Modelling, the results confirmed that using the systems thinking approach has a significant impact upon the environmental and social performances but has no direct effect on the economic performance of such organisations. The analysis also indicated a statistically positive relationship between environmental and economic performances and between social and economic performances, but not between environmental and social performances, thus suggesting that the dimensions of sustainable performance should not be viewed as being equally weighted. This study shows that the systems thinking approach ensures that the service system design is directly linked with enhanced environmental and social benefits while indirectly contributing to economic benefits.

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Requirements for developing green services

Cited by 29 publications

References 19 publications

Culture and Green Advertising Preference: A Comparative and Critical Discursive Analysis

Culture and Green Advertising Preference: A Comparative and Critical Discursive Analysis

Identifying the resource integration processes of green service

Fostering sustainable performance in services through systems thinking

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