Research on Dynamic Optimization and Coordination Strategy of Value Co-Creation in Digital Innovation Ecosystems

Abstract

Based on the theory of differential games and guided by the realization of value co-creation, this paper discusses the value co-creation of a technology innovation platform, scientific innovation layer, and support layer in the digital innovation ecosystem. Given the dynamic change characteristics of digital technology innovation and resource integration, this paper constructs a differential game decision model. The conclusions are as follows: (1) The Stackelberg master–slave game and collaborative model have incentive effects. The returns in both methods increase over time and finally reach a stable value. In the collaborative game model, the effort level of participants is the highest and realizes the Pareto optimality. (2) The digital technology innovation capacity coefficient, digital technology assimilation capacity and absorption capacity coefficient, and resource integration cost coefficient are the key factors affecting the optimal return of the innovation ecosystem. (3) The two-way cost-sharing path can balance the innovation ecosystem, in which the technology innovation platform shares the cost and provides incentives to the scientific innovation layer and the support layer. The sharing ratio and incentive degree are positively correlated with the benefit of value co-creation. However, if the income distribution coefficient is not appropriately set, the participants’ income will decrease.

Multi-group symbiotic evolutionary mechanisms of a digital innovation ecosystem: Numerical simulation and case study

“…In the case that it is difficult to accurately obtain a large amount of time-series data on digital innovation ecosystems, empirical research cannot be easily performed [ 58 , 59 ]. Then, numerical simulation is an effective method to explore the internal symbiotic evolution law [ 4 , 6 ]. However, numerical simulation methods have certain limitations in that they do not comprehensively reflect real scenarios.…”

“…Increasingly, many companies have established digital innovation ecosystems to facilitate value exchange [ 37 ] and overcome the obstacles associated with digital technology innovation. Renowned corporations such as Hail, Facebook, Google, and Amazon have established collaborative digital innovation ecosystems to obtain competitive advantages [ 4 ]. While both scholars and practitioners recognize the importance and potential growth of the digital innovation ecosystem, research in this area is still in the early stages of exploration and development [ 38 ].…”

“…Innovation ecosystem evolution. The concept of creative ecosystems is derived from ecology and represents a harmonious fusion of ecology, systems science, and innovation theory [4]. The economist initially introduced the notion of innovation [14], followed by Tansley's concept of ecosystems [15].…”

“…This has inspired academic discussions on the construction of digital innovation ecosystems [ 2 , 3 ]. Building digital innovation ecosystems is essential for breaking down the boundaries of different industries, regions, and enterprises, and realizing digital value co-creation [ 4 ]. Thus, establishing digital innovation ecosystems is both academically and practically important.…”