The use of social media has inevitably influenced the routines and working conditions of journalists covering conflicts since its consolidation during the Arab Spring. The main objective of this study is to analyse the vision that the Spanish media have of the influence of digital technology on their profession and to consider journalists’ perceptions of the risks such technology poses and its impact on both staff and freelance journalists. The analysis was carried out through in-depth interviews with both conflict journalists and international managers of Spanish media outlets (n=23). The chief results include the high degree of visibility and accessibility, the constant demand for updates along with the consequent increase in workload, the deterioration of news output resulting from worsening working conditions, and the challenges related to the lack of digital security tools among the Spanish media. Finally, the need for self-promotion on networks, especially in the case of freelance journalists, in addition to having an impact on their job opportunities, is seen as part of mediabrand positioning strategy.