Return on interactivity? The characteristics and effectiveness of Web sites during the 2010 Dutch local elections

Abstract

This article examines the use of interactive features (i.e., discussion and participation features) on the Web sites of Dutch political parties during the 2010 local elections campaign and investigates whether a relationship exists between interactivity and election results. A manual content analysis of 2,135 party Web sites demonstrates that Web sites from national parties that compete in local elections are more interactive than those of independent local parties. Furthermore, for elections in larger municipalities, the parties' Web sites use more interactivity. Most interesting, a positive association between interactivity and election results is established when controlling for previous elections and national trends.

Does Campaigning on Social Media Make a Difference? Evidence From Candidate Use of Twitter During the 2015 and 2017 U.K. Elections

“…The main method employed in this article, consistent with a variety of other studies of the campaign effects of both digital technologies (e.g., Koc-Michalska et al, 2016; Kruikemeier, 2014; Van Noort, Vliegenthart, & Kruikemeier, 2016; Zeh, 2017) and local campaigns (see the summary in Fieldhouse & Cutts, 2009), is to observe the extent to which effort put into Twitter by candidates in a political campaign correlates with vote outcomes. We produce two types of models: a pooled time series model that includes all observations, and a first difference model that includes the subset of politicians that campaigned in both elections and is based on changes in dependent and independent variables for those candidates.…”

Multi-stakeholder initiatives, policy learning and institutionalization: the surprising failure of open government in Norway

“…Each of these represents a decidedly different mode of interaction, and the scholarly literature addressing such interaction is equally varied, from established fields such as public administration, e-government and e-participation studies, to more emergent disciplines such as policy informatics (Johnston, 2015). Much contemporary scholarship tends to focus on specific types of interaction, such as government crowdsourcing of expertise or input (Leicht et al, 2016;, online consultations (Åström et al, 2016;Balla & Zhou, 2013), participatory policy-making Johnston, 2015;Sørensen, 2016), or interactivity in government websites Norris, 2003;van Noort et al, 2016;.…”

Online Political Communication Research Methods

“…Content analysis is also applied when researching the web pages (see, e.g. Jackson -Lilleker 2009;Vaccari 2013) and their interactive aspects (van Noort et al 2016) or political blogs (see e.g. Meraz 2015).…”