“…Recent research by Cohen and Frazzini (2009), Shahrur, Becker, and Rosenfeld (2009), and Menzly and Ozbas (2010) finds similar customer and supplier momentum at the firm and industry level and presents evidence that the return predictability is consistent with gradual information diffusion (Hong and Stein (1999), Hong, Torous, and Valkanov (2007), Menzly and Ozbas (2010)). Under the hypothesis of gradual information diffusion, due to limited investor attention as well as limited market participation, information diffuses slowly across related assets generating cross-predictability.…”