Aggregation, whether it be in natural or artificial systems, provides numerous benefits to both the individual and the group. However, aggregation has costs and frequently involves inter-individual conflict. Although conflicts in natural systems is understood to be at times beneficial, as well as detrimental, conflict in artificial systems, such as a team of robots, is frequently viewed as inhibiting consensus and, therefore, success. This is particularly the case in large-scale aggregations where ensuring consensus is especially challenging. In response, mechanisms are often integrated into the group's control systems to minimize, or even eliminate, conflicts of interest. As a result, the potential benefits of losing consensus, such as increased diversity and reduced consensus costs, are not available. Using a biologically-based collective movement model, we demonstrate that not enforcing consensus and allowing conflict to evolve as agents make decisions results in a system in which agents meet their own needs, thus minimizing consensus costs, while still maintaining group cohesion when possible. Simulations predict that conflict balances consensus costs with individual preferences such that both individual and group goals are met.