System architecture design is crucial for forward design in aerostat system engineering, yet a comprehensive research framework has been lacking. This paper presents a new method for stratospheric airship architecture preliminary design and optimization trade-off, grounded in Model-Based Systems Engineering (MBSE) theory. Firstly, a requirement analysis for a stratospheric airship is conducted using SysML, leading to the analysis and acquisition of the airship’s mission architecture design. Additionally, a multidisciplinary coupling simulation platform is developed with MATLAB, and the architecture preliminary design’s Pareto front is derived using the NSGA-II algorithm. Finally, based on the Pareto optimization set, the TOPSIS algorithm is applied to derive the optimal architecture preliminary design scheme for the airship. The optimization results validate the accuracy of the architecture preliminary design obtained from the requirement analysis, the reliability of the multidisciplinary coupling simulation platform, and the feasibility of the optimization algorithms. This comprehensive study spans the requirement analysis to the optimal architecture scheme, providing theoretical reference and design guidance for the forward design of airship systems engineering.