Rural Tourism Creative Innovations in Italy and Kazakhstan as a Response to the COVID-19 Pandemic: Revisiting Rural Leisure and Travel

TANKIBAYEVA, Aliya; Grandi, Silvia; MacDonald, Sandy

doi:10.1007/978-3-031-22257-3_7

Cited by 1 publication

(2 citation statements)

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“…People had a deeper yearning to be closer to nature during and after the pandemic (Stone et al , 2021) resulting in a surge in tourism inflow from metropolitan areas to tranquil undisturbed and nature-friendly locations. Lately, the incursion to such placid areas has been the focus of investigation of multiple studies (Gajic et al , 2023; Li and Wen, 2022; Lu et al , 2023; Tankibayeva et al , 2023; Chi, 2022; Koprowicz et al , 2022; Samdin et al , 2022; Seong and Hong, 2021; Stone et al , 2021; Weng et al , 2022; Xu et al , 2021; Zorlu et al , 2023). As a weekend getaway and tourist destination for urban families (Kim and Kang, 2020), nature-based parks have become increasingly popular as they are perfect areas for people to rejuvenate and reboot.…”

Section: Introductionmentioning

confidence: 99%

“…The current issue and full text archive of this journal is available on Emerald Insight at: https://www.emerald.com/insight/2514-9792.htm Tankibayeva et al, 2023;Chi, 2022;Koprowicz et al, 2022;Samdin et al, 2022;Seong and Hong, 2021;Stone et al, 2021;Weng et al, 2022;Xu et al, 2021;Zorlu et al, 2023). As a weekend getaway and tourist destination for urban families (Kim and Kang, 2020), nature-based parks have become increasingly popular as they are perfect areas for people to rejuvenate and reboot.…”

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confidence: 99%

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Urban tourists' intention towards visiting national parks: an exertion of theory of planned behaviour and expectancy theory

Rousan

Siddiqui

Bano

et al. 2023

JHTI

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PurposeThis study aims to evaluate the key factors affecting the behavioural intention of urban tourists towards visiting national parks by integrating the theory of planned behaviour (TPB) and expectancy theory (ET).Design/methodology/approachData were collected from urban tourists using an online questionnaire developed through Google forms. A total of 489 valid online questionnaires were considered for this study. The proposed research model was empirically evaluated using the structural equation modelling method.FindingsAccording to the results of this research, TPB constructs are significantly and positively associated with the behavioural intention of urban tourists towards visiting national parks in India and out of ET constructs, only expectancy and valence are significantly and positively associated with behavioural intention while instrumentality does not.Research limitations/implicationsThis study manifests the behaviour of urban tourists towards national parks and contributes to academics by incorporating existing literature. The findings of this study also help policymakers in formulating innovative strategies for national parks. It presents an integrated framework that lays the platform for a new study domain on urban tourists' intentions to visit national parks, which will be useful to urban managers, officials and the tourism sector. Furthermore, as the scope of this study is confined to assessing the intentions of urban tourists toward visiting national parks, it is difficult to generalize the findings.Originality/valueTo the best of the authors' knowledge, this is the first research of its kind to provide an understanding of the behavioural intention of urban tourists towards visiting the national parks in India by optimizing the TPB and ET.

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