Rural tourism networking and covid-19 crisis: a gender perspective

Hernández, Ana María Morales; Hernández, Carlos Fernández; Pérez, Flora María Díaz; García-González, Carlos G.

doi:10.1007/s11628-022-00503-x

Cited by 3 publications

(1 citation statement)

References 45 publications

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“…Factor analysis (FA) is an independent analysis. In other words, it is an analysis of the structure of the variables to develop a key indicator for each latent variable [38,39]. FA has two main steps: Exploratory Factor Analysis (EFA) and Confirmatory Factor Analysis (CFA).…”

Section: Factor Analysismentioning

confidence: 99%

Influencing Travelers’ Behavior in Thailand Comparing Situations of during and Post COVID-19

Thotongkam,

Champahom,

Nilplub

et al. 2023

Sustainability

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Tourism is the primary source of income for many countries, particularly developing ones. However, due to the impact of the 2019 Coronavirus epidemic, the tourism sector has been significantly affected. This study aims to identify factors that influence motivation and travel frequency. Two scenarios were compared: during COVID-19 and post-COVID-19. The questionnaire was developed based on the Health Belief model. The data collection process involved distributing a comprehensive questionnaire throughout Thailand, with the aim of achieving a fair and balanced representation of respondents from six distinct regions: northern, central, eastern, western, north-eastern, and southern. The study included a total of 2100 participants. Twenty hypotheses were formulated to analyze the relationship between the latent constructs. Factor analysis and Structural Equation Modeling were utilized to analyze the data from the questionnaires. The results from SEM found that the model was consistent with the empirical data. The model of the during COVID-19 pandemic had three supported hypotheses, namely H2d, H5d, and H9d, which were the correlation between tourism motivation and perceived severity, self-efficacy, and outcome expectations, respectively. In the post-COVID-19 pandemic period, seven hypotheses, including H1p, H2p, H3p, H4p, H5p, H9p, and H10p, supported the correlation between intention and perceived susceptibility, perceived severity, perceived benefits, perceived barriers, self-efficacy, outcome expectations, and frequency. The support for H10p indicated that stimulated motivation could lead to behavioral changes and increase people’s travel frequency. This study proposes policy recommendations and public relations guidelines to encourage more frequent travel.

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Section: Factor Analysismentioning

confidence: 99%

Influencing Travelers’ Behavior in Thailand Comparing Situations of during and Post COVID-19

Thotongkam,

Champahom,

Nilplub

et al. 2023

Sustainability

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What Makes Viewers Engage in Live Streaming Shopping during and after the Pandemic: An Affordance Perspective

Li,

Lee,

Lee

et al. 2023

Serv Bus

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Sustainability and efficiency of rural accommodation business: an approach in the main tourist region of southern Europe

Mudarra-Fernández,

García-Marti,

Ramendran Spr

et al. 2024

JCHMSD

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PurposeThe objective of this study is to determine the efficiency of tourist accommodation companies located in the main tourist area of southern Europe as one of the three elements of the local sustainable development triangle.Design/methodology/approachThe analysis, carried out using the data envelopment analysis (DEA) methodology on 130 companies, has obtained that from the CCR perspective (results-oriented method when companies present constant returns on the input variables).FindingsThe companies involved are quite inefficient, while which from the BCC perspective (where the input and output variables used in the company respond to a variable and not constant scale) are quite efficient. The efficiency of these companies in the seven provinces of Andalusia has also been analysed to determine if there are patterns that differentiate them and thus be able to propose strategies that improve the sustainability of these territories. The conclusions of the study indicate the need to improve the operational efficiency of rural accommodation companies.Originality/valueThe analysis of efficiency in the hotel sector and even more so in the rural tourism sector is relatively scarce in the literature, especially in Spain. More specifically, Rubio and Román (2006) have demonstrated the existence of scale inefficiencies in hotels, but no evidence has been found in previous studies that this behaviour carries over to accommodation establishments located in the destinations under study.

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Rural tourism networking and covid-19 crisis: a gender perspective

Cited by 3 publications

References 45 publications

Influencing Travelers’ Behavior in Thailand Comparing Situations of during and Post COVID-19

Influencing Travelers’ Behavior in Thailand Comparing Situations of during and Post COVID-19

What Makes Viewers Engage in Live Streaming Shopping during and after the Pandemic: An Affordance Perspective

Sustainability and efficiency of rural accommodation business: an approach in the main tourist region of southern Europe

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