2‐(9‐Anthryl)‐1H‐imidazo[4,5‐f][1,10]phenanthroline (aip) and [2‐(1‐pyrenyl)‐1H‐imidazo[4,5‐f][1,10]phenanthroline (pyip) and their complexes [Ru(phen)2(aip)]2+ (1) and [Ru(phen)2(pyip)]2+ (2) (phen = 1,10‐phenanthroline) have been synthesized and characterized by elemental analysis, UV/Vis, IR and 1H NMR spectroscopy, FAB‐MS and cyclic voltammetry methods. Both 1 and 2 are redox‐active and undergo oxidation at 1.43 and 1.47 V (vs. SCE), respectively. Both 1 and 2 show only the 3MLCT emission typical of any polypyridylruthenium(II) complex. These new complexes are seen to be excellent binders of calf‐thymus (CT) DNA, as revealed by the results of absorption, luminescence, viscometric titrations, and thermal denaturation studies. These results also indicate that while ruthenium‐bound aip and pyip intercalate within the base pairs of the duplex, the phen moieties act only as spectator ligands in each case. Steady‐state emission studies carried out in aqueous media with and without DNA reveal that [Ru(phen)2(pyip)]2+ is a better “molecular light switch” for DNA than [Ru(phen)2(aip)]2+. Under an identical set of experimental conditions of light and drug dose, the DNA photocleavage ability of [Ru(phen)2(pyip)]2+ is also higher than that of [Ru(phen)2(aip)]2+. “Inhibitor studies” suggest that the oxygen species are mainly responsible for the DNA photocleavage by these complexes. (© Wiley‐VCH Verlag GmbH & Co. KGaA, 69451 Weinheim, Germany, 2005)