“…For example, strong light-matter interaction within optical cavities have been explored to identify 2p excitons for terahertz lasing devices [19], polariton assisted down-conversion [20,21], frequency conversion for a strongly coupled system [22], efficient second-harmonic generation (SHG) [23,24], and third-harmonic generation (THG) [25,26] from polaritonic states. Also, using nanoplasmonic devices there has been work aimed at efficient SHG [27][28][29][30][31]. These examples show the different aspects of nonlinear optics that can be engineered, optimized, or controlled under conditions of strong lightmatter interaction.…”