2024
DOI: 10.2298/gsgd2401427k
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Seeking wellness in rural tourism value chain: Evidence from Slovenian farm stay

Tatjana Klakocar,
Lazar Pavic

Abstract: Exploring the connection between agrotourism, rural tourism value chain, and wellness tourism is essential, as the term agrowellness has not yet been well-established in professional and scientific literature. This study aimed to assess the current state of agrowellness offers in farm stays in Slovenia's Eastern Cohesion Region, a less developed tourist area compared to other leading destinations in the country. The study focused on determining if there is a connection between the development… Show more

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