The Attentional Boost Effect (ABE) refers to the counter-intuitive finding that the detection of infrequent targets in a divided-attention (DA) condition enhances memory of images co-occurring with targets (as compared with images co-occurring with distractors; Swallow & Jiang Cognition, 115, 118-132, 2010). Previous studies have shown that the ABE also applies to verbal materials (words; Spataro, Mulligan, & Rossi-Arnaud Journal of Experimental Psychology: Learning, Memory, and Cognition, 39, 1223-1231) and documented an important moderating factor, word frequency-the ABE was robust for high-frequency words, but small or non-significant for low-frequency words (Mulligan, Spataro, & Picklesimer Journal of Experimental Psychology: Learning, Memory, and Cognition, 40, 1049-1063, 2014). The present experiment tested the predictions of the early-phase-elevated-attention hypothesis of the ABE by manipulating the orthographic distinctiveness of the to-beremembered words. Results revealed that the ABE was significant for low-frequency words with common orthographic features, but not for low-frequency words with rare orthographic features. As a consequence, the orthographic distinctiveness effect (ODE) was eliminated in the DA condition. These findings are in line with the proposal that the ABErelated attentional enhancement occurs during an early phase of stimulus perception and comprehension, as well as with the proposal that the ODE is mediated by high-level, attention demanding comparative processes.