Stereoselective preparation of trisubstituted olefins can be easily performed from an Z/E-mixture of enol phosphates by reacting only the E-isomer with a Grignard reagent in the presence of Fe(acac) 3 . This procedure combines a kinetic differentiation and a stereoselective reaction. The coupling is very chemoselective in the presence of an alkyl chloride, an ester, a ketone or a nitrile.The first example of iron-catalyzed cross-coupling reactions between a Grignard reagent and a vinylic halide was described by Kharasch in 1945. 1 Kochi, in 1971, studied the mechanism of the coupling between alkylmagnesium reagents and vinyl or propenyl bromide. 2 Unfortunately, from a preparative point of view, the reaction was not very attractive since its scope was limited to reactive vinylic halides such as propenyl bromide or b-bromostyrene. 3 Moreover, as a rule, a large excess of these substrates (3 to 9 equivalents) had to be used in order to obtain satisfactory yields. Twenty years later, the chemistry of iron-catalyzed cross-coupling reactions was still in its infancy since no general preparative procedure had been described. At this time, we were convinced that iron salts such as FeCl 3 , and Fe(acac) 3 were a valuable alternative to the palladium and nickel complexes commonly used as catalysts for many coupling procedures since they were cheaper and much more environmentally sound. Thus, we have reinvestigated the iron-catalyzed coupling of Grignard reagents with alkenyl halides and have finally discovered that, in the presence of N-methyl-2-pyrrolidinone (NMP) as an additive, the reaction occurs almost instantaneously to give excellent yields, even from the less reactive alkenyl chlorides. 4,5 In addition, the reaction is highly chemo-and stereoselective (Scheme 1).The use of NMP is a major advance in the field of ironcatalyzed cross-coupling reactions. Thus, our conditions have since been used by Fürstner to couple alkylmagnesium reagents with aryl chlorides. 6 In the last few years, iron-catalyzed reactions have received considerable interest as indicated by the increasing number of reports from us 5c,7 and others. 6,8 The alkenylation reaction previously described is very efficient and offers many economical and environmental advantages. However, the starting alkenyl halides are not always easy to prepare. To circumvent this problem in the case of the palladium-and nickel-catalyzed reactions, a classical alternative is to replace alkenyl bromides or iodides by the corresponding enol triflates, which often react similarly. 9 However, these substrates are not very convenient for preparative chemistry. Indeed, although triflates are very useful on a laboratory scale, they do not constitute a valuable industrial alternative to alkenyl halides since they are expensive and relatively difficult to handle and purify on a large scale. From this point of view, enol phosphates are much more attractive since they are less expensive. Moreover, they are stable enough to be prepared, stored and isolated without problem. Thus,...