1980
DOI: 10.1016/0001-6918(80)90063-3
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Sensory modality and method of item information presentation in memory

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1980
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Cited by 12 publications
(7 citation statements)
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“…Jensen (1971), however, found that although initial learning benefits more from auditory presentation, longer-term memory benefits more from visual presentation. Further evidence for visual dominance in longer-term memory has come from studies in which investigators have looked at how people learn and remember text-based materials (e.g., DeBoth & Dominowski, 1978;Izawa, Hayden, & Isham, 1980).…”
mentioning
confidence: 99%
“…Jensen (1971), however, found that although initial learning benefits more from auditory presentation, longer-term memory benefits more from visual presentation. Further evidence for visual dominance in longer-term memory has come from studies in which investigators have looked at how people learn and remember text-based materials (e.g., DeBoth & Dominowski, 1978;Izawa, Hayden, & Isham, 1980).…”
mentioning
confidence: 99%
“…This superiority of the study-test method by Barch and Levine was in agreement with auditory data by Battig and Wu (1965) in PAL, and Kanak, Cole, and Eckert (1972) in VDL. However, in the case of Izawa, Hayden, and Isham (1980), there were no significant differences between the methods. Thus, all possibilities have empirical support in comparative studies with the auditory mode.…”
mentioning
confidence: 77%
“…For reviews of the literature see Izawa (1972Izawa ( , 1974Izawa ( , 1979b and Izawa, Hayden, and Isham (1980), for example.…”
Section: With a Constant Item Presentation Ordermentioning
confidence: 99%