Services purchase from the informal economy using digital platforms

Melangkah Bersama Digital: Pendampingan Terstruktur Untuk Penguasaan Digital Marketing Di Kalangan UMKM

“…Di era digital, konsumen semakin beralih ke platform digital untuk mencari produk dan layanan (Fonseca et al, 2023;Horodnic et al, 2023;Kim, 2022;Mulyawan et al, 2022). Kenyamanan belanja online dan peningkatan akses ke informasi telah menyebabkan perubahan perilaku konsumen, dengan pergeseran ke platform e-commerce (Shania & Dewobroto, 2022).…”

Self-Employed Workers and the Achievement of the 2030 Agenda for Sustainable Development: An Overview of Their Social Benefit Entitlements across 31 European Countries

“…This is not least due to technological advancements making online, remote, and freelancing work possible and easier [5][6][7][8][9]. The rise of digital platforms intermediating "the supply of and demand for paid labor" [10] has expanded work opportunities for online or offline service providers [7,11,12]. Using platforms such as Uber, Airbnb, Deliveroo, TaskRabbit or Foodora [13][14][15], people can easily find companies or individual clients in need of on-location work (e.g., cleaning, gardening, babyor pet-sitting), remote work (e.g., data entry, application or website development, web design, influencer marketing) or other services like property renting, transporting or delivery [11,12,14,15].…”

“…The rise of digital platforms intermediating "the supply of and demand for paid labor" [10] has expanded work opportunities for online or offline service providers [7,11,12]. Using platforms such as Uber, Airbnb, Deliveroo, TaskRabbit or Foodora [13][14][15], people can easily find companies or individual clients in need of on-location work (e.g., cleaning, gardening, babyor pet-sitting), remote work (e.g., data entry, application or website development, web design, influencer marketing) or other services like property renting, transporting or delivery [11,12,14,15]. In relation to such platform work [10], service providers (workers) have Sustainability 2024, 16, 2625 2 of 20 been commonly treated as self-employed rather than employees [12,16].…”

“…Using platforms such as Uber, Airbnb, Deliveroo, TaskRabbit or Foodora [13][14][15], people can easily find companies or individual clients in need of on-location work (e.g., cleaning, gardening, babyor pet-sitting), remote work (e.g., data entry, application or website development, web design, influencer marketing) or other services like property renting, transporting or delivery [11,12,14,15]. In relation to such platform work [10], service providers (workers) have Sustainability 2024, 16, 2625 2 of 20 been commonly treated as self-employed rather than employees [12,16]. The COVID-19 pandemic further accelerated this rise of online, platform, and freelance work, and the digital economy overall [17,18].…”

“…The COVID-19 pandemic further accelerated this rise of online, platform, and freelance work, and the digital economy overall [17,18]. Another key reason for the growth of self-employment is due to the advantages for many of this types of work, especially own-account platform work [11,12]. These advantages include providing an opportunity to work for unemployed people [4,12], flexible working hours [4,5,11,12,19], and greater control and freedom for workers [5].…”