Session Segmentation Method Based on Naïve Bayes Model

Abstract

Abstract. Session segmentation can not only contribute a lot to the further and deeper analysis of user's search behavior but also act as the foundation of other retrieval process researches based on users' complicated search behaviors. This paper proposes a session boundary discrimination model utilizing time interval and query likelihood on the basis of Naive Bayes Model. Compared with previous study, the model proposed in this paper shows a prominent improvement through experiment in three aspects, which is: recall ratio, precision ratio and value F. Owing to its advantage in session boundary discrimination, the application of the model can serve as a tool in fields like personalized information retrieval, query suggestion, search activity analysis and other fields which is related to search results improvement.