Th is article adopts the perspective of the actor-network theory to understand the role of the actors in the process of social construction of the fi nancial inclusion agenda, considering that agenda-setting can be seen as a continuous process of associations that involves diff erent mediators. Data were collected through semi-structured interviews with representatives of the institutions involved in the process of agenda-setting examined, as well as from documentary sources. Th e dynamics of the process of developing the fi nancial inclusion agenda were analyzed considering the four moments (problematization, interessement, enrolment, and mobilization) presented in the relevant literature. Th e research found out that the fi nancial inclusion agenda in Brazil is the result of an incremental process, which was attended by a wide range of actors (government, market, developers and scholars, and also international actors) and it was infl uenced by some non-human elements, among which the Central Bank of Brazil (BCB) stands out as the focal actor of the process.