“…Content analyses of soap operas, however, show substantial divergence from real life in a number of aspects; for example, there is an over-representation of professional occupations, divorce, expensive products, serious illness, crimes, and jail (e.g., Buerkel-Rothfuss & Mayes, 1981). A number of studies have documented heavy soap-opera viewing to be related to overestimates of these aspects in the population (e.g., Larson, 1996;Shrum, 1999), in accord with cultivation theory's contention that the constant depiction of certain values, types of people, and themes powerfully influences conceptions of reality. Although thin ideals for women (and, increasingly, muscular ideals for men) are depicted in many television genres in addition to soap operas (e.g., Fouts & Burggraf, 2000;Silverstein, Perdue, Peterson, & Kelly, 1986), the "reality" of soap operas makes them uniquely positioned to offer the more complex cultural schemata that appearance and thinness (or muscularity) are vital to success.…”