2020
DOI: 10.1108/ccij-01-2020-0018
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Shared meaning at the intersection of NPO reputation and trust: a personification perspective

Abstract: PurposeThe purpose of this paper is to unearth common perceptions of non-profit organization (NPO) trust and reputation, with a specific focus in their overlaps and intersections. Examining the two concepts in tandem allows a more comprehensive approach offering new insights.Design/methodology/approachThis study is devoted to the analysis of the interplay of NPO trust and reputation combining semantic network analysis with a personification approach. The data are collected via semi-structured interviews with 4… Show more

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Cited by 1 publication
(1 citation statement)
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“…In this study, we contend that community actors who share knowledge with concern of social problems will collaborate to develop solutions and provide both financial and non-financial resources to create a positive social impact on the community's most vulnerable populations. Such cooperative effort will improve the well-being of the vulnerable populations, who are typically the intended beneficiaries of such initiatives, in the context of a developing nation such as Uganda (Türkel et al, 2021). It is therefore important to examine how shared goals with other actors JEC 17,6 in the community helps to foster collaboration to create positive change by social entrepreneurs.…”
Section: Introductionmentioning
confidence: 99%
“…In this study, we contend that community actors who share knowledge with concern of social problems will collaborate to develop solutions and provide both financial and non-financial resources to create a positive social impact on the community's most vulnerable populations. Such cooperative effort will improve the well-being of the vulnerable populations, who are typically the intended beneficiaries of such initiatives, in the context of a developing nation such as Uganda (Türkel et al, 2021). It is therefore important to examine how shared goals with other actors JEC 17,6 in the community helps to foster collaboration to create positive change by social entrepreneurs.…”
Section: Introductionmentioning
confidence: 99%