Sharing economy: seeing through the fog

Abstract

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Tourism multi‐sided platforms and the social innovation trajectory: The case of Airbnb

“…Among the various reasons for this MSP's social innovation trajectory, we demonstrated that when MSPs, such as Airbnb, increase their size, they become a disruptive competitor for existing businesses and can thus be considered as disruptors in the corresponding markets (Trabucchi et al, 2019). That is why they are often called, by several institutional and non‐institutional actors, to reach a sustainable growth by reducing their negative impacts on society (i.e., both industry and market sides).…”

“…However, these possibilities are questionable, as the sharing economy can increase overall load on the environment through higher consumption (Frenken & Schor, 2017). Several archetypes of sharing economy businesses are proliferating nowadays (Trabucchi, Muzellec, & Ronteau, 2019) and a number of startups are increasingly leveraging this approach in their innovative BMs (Sanasi, Ghezzi, Cavallo, & Rangone, 2020), thus generating relevant effects on existing industries (Roma, Panniello, & Lo Nigro, 2019).…”

Exploiting incumbents' potentialities: From linear value chains to multisided platforms

“…This mechanism has been highly studied in specific fields that often rely on the structure of a two or a multisided platform, such as sharing economy (e.g. Sanasi, Cavallo, Ghezzi & Rangone, 2020; Trabucchi, Muzellec, & Ronteau, 2019) and crowdsourcing (e.g. Täuscher, 2019; Täuscher, Bouncken, & Pesch, 2020).…”

“…The previously mentioned Uber, Airbnb and Coursera, but also Facebook, YouTube, Deliveroo, Etsy and the less recent eBay, or Booking.com, are all two‐sided or multisided platforms. Most of them are digital companies mainly focusing on the service field; nevertheless, recent research is showing how two‐sided or multisided platforms are having an impact in many different industries with the spread of the sharing economy (Geissinger, Laurell, & Sandström, 2018; Sanasi, Ghezzi, Cavallo, & Rangone, 2020; Trabucchi, Muzellec, & Ronteau, 2019), in the brick and mortar industries (Daiberl, Oks, Roth, Möslein, & Alter, 2019), and even influencing urbanisms owing to the change of habits of the inhabitants, for example, regarding the car sharing phenomenon (Caprotti & Liu, 2019). Some evidence in recent literature highlights the fact that relevant disruptors currently relying on two‐sided or multisided platforms were originally based on linear value chains.…”

The battle of superheroes: the rise of the knowledge platform strategy in the movie industry

“…Over the last years, academic-and practitioner-oriented literatures have paid a lot of attention to these platforms, which have been highly boosted by the spread of digital technologies, since these are highly appreciated by investors (Trabucchi et al, 2019;Sanasi et al, 2020). Moreover, this kind of platforms has been highly studied in the field of crowdsourcing, matching people asking and offering knowledge on given topics (e.g., Randhawa et al, 2017;Malhotra and Majchrzak, 2020) Platforms emerged as a new business model (Amit and Han, 2017), for various reasons, and offering various opportunities.…”